Feb 2017

Building a Personal Brand to Make a Difference

MENTA and The University of Suffolk will welcome celebrity brand strategist and social media guru Phil Pallen to University of Suffolk on Wednesday 1st March for Brand New You.

The day will focus on establishing a personal brand to achieve your goals and is sponsored by MENTA, Suffolk’s business support organisation.

Originally from Canada, Phil now lives in America and travels regularly sharing his expertise. He has worked with over 200 clients from those who have appeared on Shark Tank (the US version of Dragon’s Den) to country leaders and celebrities on Dancing with the Stars (the US version of Strictly Come Dancing). He regularly shares his knowledge at events and conferences across the world including iMedia Brand Summit Japan.

Director of External Relations at United of Suffolk, Polly Bridgman, said “We’re really looking forward to Phil’s visit. He is keen to share his knowledge and experience with students and the local business community. It really is quite a coup to have him here in the region and we urge start-ups and entrepreneurs to take up the opportunity to benefit from Brand New You.”

Phil said of his visit "I am very excited to visit Suffolk for the first time. Having spoken twice as a keynote at New Media Europe, I love the warm response I get from audiences in the UK, who find my energy and action-oriented content refreshing. Brand New You will explain exactly how you need to position, build and promote your brand so it stands out and people take notice.”

Alex Till, Chief Executive of MENTA, who are sponsoring Brand New You said “I’m looking forward to hearing Phil Pallen and his thoughts and ideas regarding branding.  As the business support agency for Suffolk, MENTA are pleased our sponsorship enables students to attend at a subsidised rate.”

Tickets are available for the general public and for University of Suffolk students by visiting

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